LAILY AGUSTIN, Anida; YASKUN, Mohammad; MAHMUDAH , Henny; SUPRAPTO, Hery. THE INFLUENCE OF PRODUCT QUALITY AND PRODUCT INNOVATION ON CUSTOMER LOYALTY MEDIATED BY CUSTOMER SATISFACTION AMONG POTTERY CRAFT MSMES IN GAMPANG SEJATI. JEKMA (Jurnal Ekonomi Mahasiswa), [S. l.], v. 4, n. 1, p. 159–168, 2026. Disponível em: https://jurnalekonomi.unisla.ac.id/index.php/JEKMA/article/view/2869. Acesso em: 11 nov. 2026.