FITRI MAULIDYAH, Camelia; MAHMUDAH, Henny; AYU NOVITASARI, Diah. THE INFLUENCE OF LIFESTYLE, BRAND IMAGE, AND PRODUCT QUALITY ON GENERATION Z CONSUMER PURCHASE INTENTION FOR IPHONE PRODUCTS (A STUDY OF GENERATION Z IPHONE USERS IN KALITENGAH DISTRICT). JEKMA (Jurnal Ekonomi Mahasiswa), [S. l.], v. 4, n. 2, p. 388–396, 2026. Disponível em: https://jurnalekonomi.unisla.ac.id/index.php/JEKMA/article/view/2909. Acesso em: 10 nov. 2026.