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Putri Sri Yuni Arni E, Imam Syairozi M, Ayu Novitasari D, Mahmudah H. ANALYSIS OF THE INFLUENCE OF BRAND IMAGE, PROMOTION, AND INFLUENCER MARKETING ON CONSUMER BEHAVIOR IN PURCHASING WARDAH COSMETIC PRODUCTS (CASE STUDY ON E-COMMERCE PLATFORMS). jekma [Internet]. 2026 Oct. 20 [cited 2026 Nov. 10];4(2):517-2. Available from: https://jurnalekonomi.unisla.ac.id/index.php/JEKMA/article/view/2924