Wijayanti I, cahyono puguh, shofia maulidah indira. DETERMINAN LOYALITAS MEREK IPHONE: PENGALAMAN PELANGGAN, PEMASARAN INTERAKTIF, EMOTIONAL BRANDING, PERSEPSI HARGA. JPIM [Internet]. 2026 Sep. 24 [cited 2026 Nov. 10];11(2). Available from: https://jurnalekonomi.unisla.ac.id/index.php/jpim/article/view/2831