Wijayanti I, Cahyono P, Shofia Maulidah I. DETERMINAN LOYALITAS MEREK IPHONE: PENGALAMAN PELANGGAN, PEMASARAN INTERAKTIF, EMOTIONAL BRANDING, PERSEPSI HARGA. JPIM [Internet]. 2026 Jun. 1 [cited 2026 Nov. 9];11(2):46-52. Available from: https://jurnalekonomi.unisla.ac.id/index.php/jpim/article/view/2831